Below are media files that can be used by the media when talking about the Keweenaw Mountain Lodge. Explicit permission by the Keweenaw Mountain Lodge to use these materials must be granted prior to your use of any of the materials.
- Visual Identity (e.g. KML logos, Color Palette, Typography)
- Photography
- Sponsorships
- Advertising
- Videos
- Social Media
Marketing and Public Relations Policy
We are a private business (since 2018), and make decisions based upon our values to be representative of being a B Corp; and expect people that we interface with to have similar values . To increase the probability that we are interfacing with people that are aligned with our values, we market in accordance with our values and to our target market. We do so based upon long-term decision making, where we marry history with the future to obtain a vibrant and progressive present. This allows us as a team and an organization to help our guests get closer to nature (our main focus for cabin guests). Our marketing practices and strategies are transparent, as we make available in this section our marketing activities (e.g. advertisements, sponsorships, and more). And we believe that marketing should not take advantage of anyone’s personal data. [ see our privacy policy ]
We stay true to these policies, and as such, will not publicly address comments and reviews from individuals that try to bully the Lodge for their personal gain and/or have a poor intentions that go against the mission and vision of the Lodge going forward. We respect the history of the Lodge; however, we do not live in the past.